At the heart of Gauri Sugandh stands a visionary leader, Vijay Tiwari.
Starting his entrepreneurial journey in Kannauj—the historic city revered as the “Perfume Capital of India”—Vijay Tiwari embraced the region’s rich legacy of attars and traditional fragrances.

With a passion for authenticity and a commitment to quality, he founded Gauri Sugandh and Gauri Distillers, two of the leading business houses in the region today. Under his dynamic leadership, these ventures have not only achieved remarkable economic growth but have also created significant employment opportunities for the local youth, empowering the community and nurturing the next generation of artisans.

Driven by a mission to preserve the timeless art of fragrance-making while introducing it to a global audience, Vijay Tiwari continues to inspire excellence, innovation, and a deep respect for tradition at every step.